Top 5 Beauty Retail iOS Apps in the Middle East Q2 2022

In Q2 2022, the top 5 beauty retail iOS apps in the Middle East showed varied performance trends in terms of downloads, active users, and revenue. This data, sourced from Sensor Tower, provides valuable insights into the app market dynamics in this region.

Nice one | نايس ون saw its weekly downloads peak at approximately 33K in mid-April, followed by a decline and then a stabilization around 15K in late June. Active users started the quarter at 123K, peaked at 143K in mid-April, and ended at 106K. No weekly revenue was reported during this period.

Cvaley | سي فالي experienced a significant spike in downloads, reaching about 70K in early April, but this was followed by a notable decrease, ending the quarter with around 18K. Active users mirrored this trend, peaking at 128K in mid-April and declining to approximately 79K by the end of June. No weekly revenue data was available.

باث&بودي وركس had its downloads fluctuate, starting at 14.6K, peaking at 25.4K in late June, and maintaining a steady range between 6K and 16K throughout the quarter. Active users increased from 39.7K at the beginning of April to 52.2K by mid-June. No weekly revenue was reported.

Sephora KSA: Beauty, Makeup showed a mixed trend in weekly downloads, peaking at around 19.7K in late April before dropping and stabilizing around 5.9K towards the end of June. Active users peaked at 42.4K in late April and ended the quarter at approximately 29.3K. No revenue data was recorded for this period.

Golden Scent قولدن سنت had a relatively stable performance in terms of downloads, with a peak of about 12.3K in mid-April and a second peak of 10.7K at the end of June. Active users started at 20K, fluctuated slightly, and ended at 23.5K. No weekly revenue was reported.

For more detailed insights into the performance of these apps and other market trends, visit Sensor Tower.